Stock Research
Homework Steps:
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(quick snapshot... understanding your stock)
100   Stock ticker & Company Profile
110   Anatomy of a Stock - company snapshot
120   What the company does and how it makes its money
130   What Sector & Which Industry?
140   What Competitors?
150   Knowing The Share Price History
160   Knowing Number of Shares Outstanding
(what the company controls)
200   Company Website
220   Annual Report (10K)
230   Latest Quarterly Report (10Q) & Other SEC Filings
240   Conference Calls
250   Earnings Guidance Provided
260   Insider Buying & Selling
270   Stock Splits
275   Secondary Offerings
280   Dividend & Yield
(what others control)
300   Analyst Ratings & Expectations
310   Major Holders
320   Major Index Membership
330   Short Position
340   News Headlines
350   Industry Events
(what you can control)

400   Your Available Time
410   Age/Risk Tolerance
420   Don't Buy All At Once
430   Diversification
500   Jim Cramer's 25 Rules for Investing
510   Warren Buffett's Stock Portfolio
520   Business News - TV & Newspapers
530   Business News - Websites
540   Last check: Cramer's latest comments on
600   Stocks 101: The Basics
610   Online Trading 101 (vs. paying a broker)
620   Anatomy Of A Stock:  The Parts
630   Mad Money Recap
640   Setting up your own free Yahoo! Finance Portfolio
650   Stock/Investing Glossary
(coming soon)

700   Open Step
750   Open Step
790   Open Step
800   Ongoing Weekly Homework for each of your stocks
WB   Free Stock Homework Workbook - PDF Download







Next Step:                                                                                                         Last updated:      
  270  Stock Splits                                                                                                          Share

Reading more, beyond the bottom line...
As Jim Cramer illustrates so often, when you take a pencil and break it in half...  

Stock splits are an unusual event that certainly keep stock investing interesting, especially to those of us who are shareholders in the stock that is splitting.  But, as Jim Cramer describes, if you own a pencil, and you break it in half, you then only have two halves of the same pencil (i.e., the total value of the shares you own does not change).

We provide examples below, but there are essentially two forms of a stock split.   The two forms are:

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Stock Splits have been studied by business psychologists and widely discussed by network commentators.  They actually do nothing to change the total market capitalization of a company (at that point in time).  However, it is the anticipation of an announced planned stock split, and the psychological effect afterward of a perceived "lower" price point per share of stock, that can work in the stock's favor to encourage further buying of the stock, causing it to really increase in value as its price goes up.

Actual examples of regular and reverse stock splits include:

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What you should find in this step:

Our Key Findings from this step...
From this step, the conclusions you should find regarding Stock Splits are in the following key points. 
Here's what we found:

                                                                  [link to this information - here >]




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Additional Resources

Additional Resources

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